Shu Uemura | Blow Dry Beautifier Thermo BB Cream


Shu Uemura | Blow Dry Beautifier Thermo BB Cream


Go nude with shu. less is more with the new blow dry beautifiers.

1 product, 5 benefits.

The first bb for hair, a multi-benefit blow-dry perfector associating care and control, with creamy & unctuous texture, perfect for thick hair.

Use this hair care and styling product for a flawless and effortless look with a nude effect.

The BB Difference

  • primes the hair fiber
  • moisturizes without heaviness
  • smooths and softens the hair
  • helps protect from blow dry heat
  • shapes and reshapes any look

Hair Type

  • Thick Hair

Precious Ingredients

  • Ginkgo biloba extract, known for its high resistance to external aggressions & its anti-oxidant and healing benefits.


  • SRS Microwaxes: heat reactive re-positionable microwax technology & amino reactive silicon: microscopic wax particles that melt with heat to create flexible bonds between hair fibers.

How to use

  • Apply to damp hair, blow-dry and heat style to set shape; reactivate by reapplying heat
  • Use to protect & perfect a blow dry.


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